{"id":3511,"date":"2015-05-25T06:32:00","date_gmt":"2015-05-25T06:32:00","guid":{"rendered":"urn:uuid:a62d8570-a5e2-4074-90b7-641bf00b296f"},"modified":"2025-03-06T07:07:19","modified_gmt":"2025-03-06T07:07:19","slug":"mapletree-commences-the-marketing-launch-of-vivocity-shanghai","status":"publish","type":"newsroom","link":"https:\/\/www.mapletree.com.sg\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/","title":{"rendered":"Mapletree Commences the Marketing Launch of VivoCity Shanghai"},"content":{"rendered":"\n
\n
\n

VivoCity Shanghai is expected to secure tenancies for half of its NLA in the next three months<\/h3>\n\n\n\n
\"\"
From left to right: Mr. Sun Yong, Business Development Vice President, Xiao Nan Guo Restaurants Holdings Limited, Mr. Cheng Hui, General Manager of Shanghai Acasia Food Bohai Catering, Mr. Zhu Zhaorong, Deputy Managing Director of Savills Shanghai, Mr. James Ng, General Manager of Shanghai Lingfeng Real Estate Development Co.,Ltd, a subsidiary of Mapletree, Mr. Quek Kwang Meng, Regional CEO of China and India, Ms. Lin Yi, Director of Commercial and Economic Committee, Minhang District, Shanghai, Mr. Huang Baiming, Chairman of Pegasus Entertainment Holdings Limited and Mr. Fang Lichen, Chief Executive Officer of Shanghai Cartoonyworld Amusement.<\/figcaption><\/figure>\n<\/div>\n\n\n\n
\n

Shanghai, China<\/strong> \u2013 Mapletree Investments Pte Ltd (\u201cMapletree\u201d or \u201cthe Group\u201d) today celebrated the marketing launch of its retail development, VivoCity Shanghai. Mapletree\u2019s senior management welcomed key executives of well-established international and domestic retail brands to be part of the award-winning VivoCity franchise in Shanghai. The VivoCity brand is built on the success of VivoCity Singapore – Mapletree\u2019s flagship retail development and Singapore\u2019s largest shopping mall. The name is derived from the word ‘vivacity’, which alludes to the lively and stimulating experiences that awaits.<\/p>\n\n\n\n

Ahead of its completion in 2016, VivoCity Shanghai’s premier brand positioning has already attracted tenants ranging from iconic stores to exciting new brands. To date, leases have been signed for about 25% of the mall\u2019s 67,000 square metres of net lettable area (\u201cNLA\u201d). Among the committed tenants, nearly all are set to open flagship stores at VivoCity Shanghai. An additional 30% of its NLA is expected to be filled up in the next three months. The strong response from committed tenants as well as lessees who are at the final stages of negotiations accounted for most of VivoCity Shanghai’s anchor units and NLA for F&B, kids entertainment and education facilities.<\/p>\n\n\n\n

Strategically located at the heart of the Minhang district’s emerging Xinzhuang central business district, VivoCity Shanghai will be a multi-experiential shopping mall that features a vibrant mix of diverse dining options, new brands and concept entrants. The five-storey mall will provide a full range of retail and lifestyle offerings, including 280 storefronts, well-stocked supermarkets and a 4D Cineplex. VivoCity Shanghai will also serve the 1.3 million residents within a five-kilometre radius as well as over 20,000 working professionals in the adjacent Mapletree Business City Shanghai. Spanning 120,000 sqm, the mall’s dynamic tenant mix of trendy shops, full-scale food courts, classic brands and a variety of dining selections, will cater to the needs of shoppers of all age groups. Well integrated into the city, VivoCity Shanghai enjoys connectivity with direct MRT access to lines 12 and 5, which is estimated to provide a daily footfall of 200,000 to the mall.<\/p>\n\n\n\n

Commenting at the launch ceremony, Mr. Quek Kwang Meng, Regional Chief Executive Officer of China and India, said, \u201cThe interconnected but independently-developed VivoCity Shanghai and Mapletree Business City Shanghai, constitutes our largest single investment in China to date, which is a reflection of our ongoing commitment to the China market\u201d.<\/p>\n\n\n\n

He added, \u201cMapletree has already successfully introduced the VivoCity concept to other cities in China \u2013 such as Xi\u2019an and Foshan, where the brand is now well-established. VivoCity Shanghai will soon be abuzz with the same excitement, joy and fun the brand is known for in Singapore and its other locations\u201d.<\/p>\n\n\n\n

To provide engaging experiences, good design is key to the VivoCity concept. Mall design considerations include incorporating wide open spaces for relaxation, entertainment and tailored services, with the aim to make VivoCity Shanghai a one-stop shopping destination for all. In addition, the mall will feature a Kids\u2019 Club, a VIP Lounge, and be equipped with a smart digital platform for remote booking and easy navigation throughout the whole mall. The mall is also designed with an expansive 10,000 sqm landscaped garden that includes a children\u2019s playground and a modern amphitheatre, which will host an eventful calendar of plays, cultural performances, fashion shows and live concerts for consumers in Shanghai.<\/p>\n\n\n\n

Slated for completion in 2016, VivoCity Shanghai promises to infuse the city with vitality, redefining interactive experiences and personalised services for all visitors.<\/p>\n<\/div>\n\n\n\n

\n
\"\"
Artist impression of VivoCity Shanghai<\/figcaption><\/figure>\n<\/div>\n<\/div>\n","protected":false},"featured_media":16384,"template":"","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"ep_exclude_from_search":false,"editor_notices":[]},"tags":[627,114],"newsroom-category":[112,1135],"csr-category":[],"class_list":["post-3511","newsroom","type-newsroom","status-publish","has-post-thumbnail","hentry","tag-627","tag-news"],"pp_statuses_selecting_workflow":false,"pp_workflow_action":"current","pp_status_selection":"publish","acf":[],"yoast_head":"\nMapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan\" \/>\n<meta property=\"og:description\" content=\"VivoCity Shanghai is expected to secure tenancies for half of its NLA in the next three months Shanghai, China \u2013 Mapletree Investments Pte Ltd (\u201cMapletree\u201d or \u201cthe Group\u201d) today celebrated the marketing launch of its retail development, VivoCity Shanghai. Mapletree\u2019s senior management welcomed key executives of well-established international and domestic retail brands to be part of […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/\" \/>\n<meta property=\"og:site_name\" content=\"MIPL Japan\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-06T07:07:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mapletree-stag.altis.cloud\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"450\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/\",\"url\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/\",\"name\":\"Mapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan\",\"isPartOf\":{\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp\",\"datePublished\":\"2015-05-25T06:32:00+00:00\",\"dateModified\":\"2025-03-06T07:07:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage\",\"url\":\"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp\",\"contentUrl\":\"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp\",\"width\":450,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mapletree.com.sg\/jp\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Newsroom\",\"item\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Mapletree Commences the Marketing Launch of VivoCity Shanghai\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/#website\",\"url\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/\",\"name\":\"MIPL Japan\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/mapletree-stag.altis.cloud\/jp\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/","og_locale":"en_US","og_type":"article","og_title":"Mapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan","og_description":"VivoCity Shanghai is expected to secure tenancies for half of its NLA in the next three months Shanghai, China \u2013 Mapletree Investments Pte Ltd (\u201cMapletree\u201d or \u201cthe Group\u201d) today celebrated the marketing launch of its retail development, VivoCity Shanghai. Mapletree\u2019s senior management welcomed key executives of well-established international and domestic retail brands to be part of […]","og_url":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/","og_site_name":"MIPL Japan","article_modified_time":"2025-03-06T07:07:19+00:00","og_image":[{"width":450,"height":300,"url":"https:\/\/mapletree-stag.altis.cloud\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/","url":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/","name":"Mapletree Commences the Marketing Launch of VivoCity Shanghai - MIPL Japan","isPartOf":{"@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage"},"image":{"@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp","datePublished":"2015-05-25T06:32:00+00:00","dateModified":"2025-03-06T07:07:19+00:00","breadcrumb":{"@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#primaryimage","url":"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp","contentUrl":"https:\/\/www.mapletree.com.sg\/tachyon\/sites\/11\/2025\/02\/vivoshanghai2.webp","width":450,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/mapletree-commences-the-marketing-launch-of-vivocity-shanghai\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mapletree.com.sg\/jp\/"},{"@type":"ListItem","position":2,"name":"Newsroom","item":"https:\/\/mapletree-stag.altis.cloud\/jp\/newsroom\/"},{"@type":"ListItem","position":3,"name":"Mapletree Commences the Marketing Launch of VivoCity Shanghai"}]},{"@type":"WebSite","@id":"https:\/\/mapletree-stag.altis.cloud\/jp\/#website","url":"https:\/\/mapletree-stag.altis.cloud\/jp\/","name":"MIPL Japan","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mapletree-stag.altis.cloud\/jp\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/newsroom\/3511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/newsroom"}],"about":[{"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/types\/newsroom"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/media\/16384"}],"wp:attachment":[{"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/media?parent=3511"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/tags?post=3511"},{"taxonomy":"newsroom-category","embeddable":true,"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/newsroom-category?post=3511"},{"taxonomy":"csr-category","embeddable":true,"href":"https:\/\/www.mapletree.com.sg\/jp\/wp-json\/wp\/v2\/csr-category?post=3511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}